About me
Nikki Braden serves as the Vice President of Hospitality at VERSUS Equity, the multi-vertical lifestyle brand with best-in-class hospitality venues, a cutting-edge marketing agency and an innovative venture arm. VERSUS owns and operates several distinguished nightlife destinations, including Ciel Social Club, Morris American Bar, HEIST Nightclub, Casta’s Rum Bar, and Treehouse Rooftop.
In her role as a strategic manager at VERSUS, Nikki plays a pivotal role in overseeing venue operations, leading marketing initiatives, and driving new business ventures. Throughout her tenure with VERSUS, she has spearheaded numerous notable projects. Noteworthy achievements include the successful launch of Ciel Social Club, recognized as "DC’s Best Rooftop" by DC Magazine, the re-launch of HEIST, awarded "#1 Lounge in America" at the Bar and Nightlife Awards, and the creation and execution of multiple sold-out pop-up events, such as the HEIST Summer Series, Casta’s Havana Nights, and Morris Speak Softly. Additionally, Nikki was integral to the launch of Treehouse Rooftop, acclaimed as a "Top New Development in DC" by the Washington Blade. Her innovative marketing campaigns have garnered widespread recognition, appearing in major publications such as Washingtonian, District, Fray Eater, Axios, and more.
