About me
Andrew Hummel is Director for CGA by NIQ and is responsible for driving the success of US on-premise supplier, distributor, and operator partners within the channel.
Andrew joined CGA by NIQ in 2021, bringing 10+ years of comprehensive BevAl three-tier system experience and valuable CPG industry knowledge to the NIQ On Premise team. He began his career journey as a pricing analyst for a large US grocer before seeking a hands-on role at a startup craft brewery. Subsequently, he gained exposure to chain and independent on-premise operators through his role at a leading BevAl distributor where he became well versed in industry data. His deep understanding of BevAl/CPG, and passion for brands, helps clients develop and execute actionable strategies from NIQ’s market insights.
Andrew attended Indiana University – Kelley School of Business Honors Program and currently lives in Chicago, IL.